Google +1 Buttons For Websites

Google
+1 Buttons For Websites



As expected,
Google is now
offering +1 buttons that can be placed on any web page via a short
code snippet. The code/button is supported in 44 languages, but +1
activity continues to show only on English-language search results on
Google.com.

(Google says it’s working to expand +1 worldwide.)
Webmasters can use Google’s self-serve
code generator to customize the size and language of the button,
along with a few other advanced options.

.



There’s more about the advanced options here, and be sure to
read the FAQs at the bottom where you’ll learn, among other things, that
Google recommends using the +1 button in conjunction with the
“rel=canonical” tag.


If you’re trying to install the button
on your site, it may only show up if you and your visitors are logged in
to your Google accounts. Google tells us this is temporary and due to
the fact that the button is still being rolled out. In a “matter of
hours,” the buttons should be visible to all, whether logged in or not.
The button looks and acts, of course, much like the existing social
buttons that you see regularly on all kinds of websites — but make no
mistake that this is Google’s most direct attempt yet to compete with
Facebook’s nearly ubiquitous “Like” button, which has practically become
the default
way we share content online.
Google has repeatedly said that it
would like access to Facebook’s data to improve search results, but the
two sides have
been unable to work out anything along those lines.
Analytics For +1 Users?


Google has previously
shown screenshots of what a +1 dashboard will look like in Google Webmaster Tools:

But there’s no mention on any of Google’s blog posts about this
feature, and my own Webmaster Tools account has nothing new related to
+1.
Postscript: For more on +1 analytics, see my
article: Google
+1 Analytics Coming Soon; Here’s What To Expect.
+1 Button & SEO Impact


When +1
launched in March on Google’s organic and paid listings, Google
said it would look at +1 click data “as a potential signal to improve
search quality.”
A new +1
button FAQ explains this in more detail:
<blockquote>Content recommended by friends and acquaintances is
often more relevant than content from strangers. For example, a movie
review from an expert is useful, but a movie review from a friend who
shares your tastes can be even better. Because of this, +1′s from
friends and contacts can be a useful signal to Google when determining
the relevance of your page to a user’s query. This is just one of many
signals Google may use to determine a page’s relevance and ranking, and
we’re constantly tweaking and improving our algorithm to improve overall
search quality. For +1′s, as with any new ranking signal, we’ll be
starting carefully and learning how those signals affect search quality.</blockquote>
That FAQ page also explains another SEO impact: The +1 button might
get a page crawled or re-crawled:
<blockquote>Once you add the button, Google may crawl or recrawl the
page, and store the page title and other content, in response to a +1
button impression or click.</blockquote>
Where Does +1 Activity Show Up Online?


The +1 activity of your network (as Google defines it) shows up
visually in Google’s search results and that will now include when your
network clicks on the new +1 button on websites, not just when they “+1″
a Google search result.



If you allow it in your Google Account settings, your +1 activity may
also show up on websites that use the +1 button — very similar to how
you see messaging on web pages that “John Doe liked this on Facebook.”
This Google
Account page shows how it looks and lets you choose to share your
+1 activity or not.




Your +1 activity — both in Google’s search results and on websites
using the new button — will also show up on your Google profile if you
choose to allow it.

We’ll be testing and using the +1 button ourselves, and asking Google
questions about it — and the analytics feature — so stay tuned for more
in the near future.


http://searchengineland.com/its-here-google-1-buttons-for-websites-79394